Coyote Springs on the Internet.
Coyote Springs is a master-planned community, a town really, about 60 miles north of Las Vegas. The infrastructure is being put into the ground as we speak, so it's still in its infancy. But it's already making waves in the valley, and elsewhere. The town is designed to model the architectural heritage of the American West and be environmentally responsible.
One of the builders there is Pardee Homes and they've adopted a new approach to marketing. It's all done on the Internet. They've created a collaborative relationship with home buyers by offering those who visit their website the chance to talk about the kind of community they want. "It's like a Web-wide focus group," says company Nevada division president.
Here's the webside address: http://www.villagesofcoyotesprings.com/.
No comments:
Post a Comment